Направена е оценка на потенциала за развитие на SPA и Wellness туризма в Трансграничен район България-Сърбия.
The main wellness principles for creating holistic effects of treatment are described, and on the basis of an assessment of the medical spa and spa network and the market for these services in the CBR, a new management concept is presented. The core of the model is finding a good balance between the unique environment, highly qualified personnel, quality of services and innovative products such as Geomedical tourism, which will contribute to wellness and spa tourism and become a successful business.